My design specification.

My design specification.

After looking at various blogs and products I have finally decided where to take this project:

I am designing a promotional USB for a vintage tableware company. The product and packaging is likely to be found at wedding fares, catering events, corporate events and in the shop. The product needs to be:

• contain and case a working usb
• be visually appealing
• be as small and lightweight as possible
• the packaging needs to protect the product whilst still being visually appealing

The USB is being marketed as a free promotional tool to help boost a company's clientele/knowledge of the company and would be part of a goody bag or suitable to be given away by itself. The product needs to generally appeal to a female audience as they are most likely to attend wedding fares and vintage tableware conferences. The product also needs to be as sleek and small as possible.

Other Design Blogs

Just a couple of my favourite design blogs and websites, I've been using the following for a while now and find they're great inspo for a variety of projects. Everything here from fashion to typefaces


Its Nice That
The Dieline
twentysixtypes
Booooooom
Rosey Kettle
Little-doodles
ArtPixie
eatsleepdraw
chairblog
blublu

Above is a copy of the brief we have been set. The product would be used as a promotional 'freebie' for companies and corporate events or for advertising etc. The two areas/company ideas that appealed to me most were:

• a new cloud based android or iPhone app
• the launch of a new web based music streaming site

These appealed to me as I felt they gave me freedom with the brief in hand. With the app based brief I could go into any direction I wanted as long as the company had a website/potential for a website. I also have a large interest in music, therefore doing a music streaming site means I could explore different genres and how they are advertised. The other two possible starting points for this brief were:

•  an information service for the 2012 Olympics
• The first film in a new science fantasy trilogy

Neither of these particular ideas appealed to me, however I still did basic research to see if there was an exciting way to approach either of them. The Olympics are coming to London next year and I considered using classic London landmarks as starting points, however the graphics and advertising scheme for the 2012 games is, in my opinion, verging on being visually offensive. The bad taste colour schemes, lazily designed logo and odd shaped mascots quiet simply, didn't do it for me. The science trilogy could of been made dark and interesting, with sleek graphics and a tidy product but yet again, there were other brief ideas that appealed to me more.